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Heide Performance Products Daytona

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HPP creates a modern Daytona

HPP had a long conversation with Mopar in late April of 2009. It revolved around the history of Dodge and Plymouth, racing, and the overall need to do something way out there. Thus the challenge to create a Superbird or Daytona from a Charger was handed to HPP. The opportunity was studied and there was a general feeling that there were dimensions and a theme that would work. The resulting proposal was provided to Mopar exactly 1.5 hours before Chrysler declared bankruptcy, so it was decided to internally fund the project. Mopar later came around to help with a donor car and some parts to get us started, but the rest was completed internal to HPP under secrecy. Start to finish, the Daytona concept took 3 months and a lot of late hours (same story for most SEMA cars).

Specifically, there were over 50 changes made to the base Challenger. Some are subtle but needed to be done to get a Charger-like look out of a Challenger (which shares a majority of parts with the Charger).

Of note, here are the main features:

Performance:
Supercharged 5.7L V-8 (600 HP est.) Vortech Supercharger
K&W Coil Over Adjustable Suspension (Vehicle lowered 3.5")
Magnaflow Cat Back System 3" with custom side exit exhaust tips

Interior:
Seat inserts and logos
Custom shifter and shift knob
Custom floor mats and trunk mat
Custom black face gauges, with chrome bezels and pointers
Color matching trim bezels (gauges, center stack, console)
HPP badging on doors
Daytona dash badge

Exterior:
Custom front Daytona / Superbird nose with active hidden headlights
Custom side rocker covers
New aluminum hood with custom hood power scoop
Custom hood fender vents
Custom rear Daytona / Superbird wing
Custom rear fascia with side exit exhaust
Repositioned side marker lights
New rear tail lights and center Daytona bezel
Custom graphics
Custom door detail

HPP has planned meetings with Mopar and Chrysler Engineering where we will be showcasing our capabilities in conceptual design, prototyping and surface development as well as manufacturer of accessories for the OEM conversion market, dealers and for individual customers. HPP will be working on our next project, which is also based on a Challenger, and then on an all new Camaro derivative for next year's SEMA show.

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